Ayush — Writer & Strategist at Starboy Solutions

X / Twitter: @issayush

Ayush is a writer and strategist at Starboy Solutions. He works across positioning, founder voice, and long-form content for Web3 and AI clients — turning technical depth into category-defining narratives.

His work focuses on the intersection of strategy and storytelling: figuring out the one bet a project is making, then writing the threads, essays, and decks that compound around that bet for years.

He writes regularly on internet markets, AI product marketing, and the changing shape of crypto Twitter.

Writes about

• Web3 + AI positioning
• Founder voice and threads
• Long-form essays and frameworks
• AI product marketing
• Internet markets thesis

Read Ayush's writing

All long-form posts live on the Starboy blog. Selected playbooks: The Web3 Marketing Playbook, The AI Product Marketing Playbook, Token Launch Checklist, Internet Markets thesis, Crypto Twitter in 2026.

About Starboy Solutions

Ayush works at Starboy Solutions, a Web3 and AI marketing agency. Recent case studies: Plume Network, Jito, Beluga, Zebec Network. Free marketing audit available, or book a 30-minute call.

External: X profile, CoinDesk, a16z crypto.